Coming from the world of science journalism, Lacy has written and edited pieces on everything from gene editing to the neuroscience of terrorism. She joined Profound in 2019, bringing her passion for crafting engaging, reader-friendly content to her work in SEO. She spends her free time playing volleyball, running, and keeping up with her very energetic and bossy cat. She lives with her husband in Milwaukee, Wisconsin.
Kayla came to Profound Strategy after eight years of working as an in-house content marketer in the B2B tech, biotech, and consumer manufacturing industries. She brings her passion for editing, writing, and SEO to the table every day. In her free time, Kayla enjoys cycling, songwriting, and singing while playing her guitar. She lives in the Milwaukee area with her husband and numerous houseplants.
Emily brings a wide variety of editorial experience to Profound Strategy, including editing, copywriting, and SEO/digital marketing across manufacturing, tech, healthcare, and human services industries. She enjoys collaborating with writers and clients to create outstanding content. Emily lives in Milwaukee with her family.
Ian comes to Profound Strategy with editorial experience in the worlds of sports journalism and affiliate marketing. He’s passionate about all things data and loves turning complex research into readable content. When he’s not creating Search Intelligence reports, he enjoys running, playing video games, and watching anime. Ian lives in Chicago with his girlfriend and their cat Yuzu.
Rebecca honed her editorial skills in the nonprofit and legal sectors, managing scientific journals, developing science communications for the general public, and drafting legal documents. She loves synthesizing abstract concepts into concise content. In her free time, she enjoys reading abysmal characters, watching some of the best (and worst!) shows on television, and exploring her Chicago neighborhood with her boyfriend and their very sweet, very untrainable dog.
Ben joined the Profound Strategy team with a long history of content experience in ecommerce, for literary magazines, and in the SEO and content marketing space. When not at work he enjoys hiking and climbing around the Pacific Northwest where he lives with his wife and pets.
Angeli brings over 15 years of B2B editorial experience to the Profound Strategy, writing and editing complex subjects such as grid technology, mass transit, and nursing licensure. She is also a science fiction writer, martial arts student, and playwright, living in Chicago.
Scott has worked as a Spanish textbook editor and as a writer and editor in health and human services and has covered subjects ranging from health insurance to civil rights. To his SEO content at Profound Strategy he brings a love of clean design and plain language. Outside work, Scott studies web development, gardens, and assists at the traditional Latin mass. He lives with his family in Burleson, Texas.
Kendall joined the Profound Strategy team with four years of digital marketing content experience and a Master of Arts in English and literature already under his belt. An experienced screenwriter and published poet, Kendall puts all of his content expertise to work for his clients.