It’s almost a universally accepted truth that most blog posts get a traffic spike the day or week they are published and promoted, and then fade into obscurity in the ever-increasing sea of online content. But what if each of your carefully crafted posts continued to earn traffic and high rankings indefinitely? It is possible, and our new checklist can help.
Google's mobile-friendliness update is set to launch April 21, and the anticipation is mounting as their team hints that it might be one of the biggest updates ever. What does that mean? And most importantly, is your website ready?
Last month, a team of Google scientists unveiled a deep-learning algorithm called DQN—a general purpose, self-educating computer program that is killing it at Atari. Researchers hesitate to call it, "artificial intelligence," but it is definitely a computer that can learn. What might this mean for the future of search?
Google’s Knowledge Graph has yet to fully invade the B2B world, but it does have a dramatic impact on the average decision maker’s purchase process. Because of it’s current reshaping of Google search results, and it’s constant steady expansion, the Graph is not something that B2B marketers can afford to ignore.
Google is experimenting with new trust signals that will rank websites based on truth, not links. Could this ranking factor replace links? The implications for online marketing and SEO could be huge.
Last week, Google announced that, "mobile-friendliness" will become a ranking factor on April 21. Discover if it applies to your brand and - if it does - how to be ready to come out on top when the update is released.
The SEO corner of the internet has been abuzz for more than a week now because Google’s John Mueller addressed the topic of link building in a vague, almost contradictory kind of way. And marketers are — rightly so — asking what it means.
Google is changing how users interact with your brand online, and too many marketers and business owners are sitting on their hands and letting it happen. Learn how to take control of what Google displays about your brand.
Google’s Knowledge Graph is changing the way people use search engines, shifting expectations online, and threatening internet marketing as we know it. Is your brand or business meeting the changes, or is the Graph still a bit of a mystery?
By Nate Dame
By Alexis Wisniewski
