How to Optimize Images for SEO [PDF]

More and more marketers are including images and other media in their content, and for very good reasons:

  • Colored visuals increase a user’s willingness to read a piece of content by 80%.
  • Articles with relevant images get 94% more pageviews.
  • Content with an image every 75 to 100 words gets twice as many social shares as content with fewer images.

Images dramatically enhance the user experience, which is great for SEO. But image and media files in content can also give the page a more direct SEO boost if they are optimized correctly.

Incorporating textual cues, such as alt tags, image text, file names and captions, can lend search engines like Google a helping hand to understanding the context of the image at large—and boost your SEO efforts in the process. How to Optimize Images for SEO details why and how to optimize on-page SEO through:

  • Alt tags
  • Title text
  • File names
  • Captions

This exclusive PDF also includes bonus tips on how to best control media file sizes, a handy checklist to keep on-hand during content creation, and a short list of other industry-leading resources on the topic.

Fill out the short form on the right to download your copy today!

Profound Strategy’s SEO Best Practice Series

This collection of PDFs was originally developed for Profound Strategy’s staff and client training. Now, we have made a portion of this material available to the public. Other PDFs in the series include: